Senior Manager, Lift Ticket Revenue

Our mission is to create the Experience of a Lifetime for our employees, so they can, in turn, create the Experience of a Lifetime for our guests. We own and operate the most renowned destination resorts in the world as well as regional and local ski areas outside major cities, and connect them all through one unrivaled network. We are looking for ambitious leaders, innovators and creators to join our talented team. If you’re ready to pursue your fullest potential, we want to get to know you!

Candidates for year-round positions are reviewed on a rolling basis. Applications will be accepted up to 90 days after the posting date, or until the position is filled (whichever is first).

Job Summary:

The Senior Manager of Lift Ticket Revenue plays a critical role in executing revenue-driving strategies for Vail Resorts’ portfolio of 37 North American resorts. This role supports the Director in achieving Lift Ticket Revenue targets by managing lift ticket pricing, promotions, and performance analytics. The Senior Manager will collaborate across teams to ensure seamless delivery of lift ticket programs and optimize guest conversion through data-driven decision-making.

Job Specifications: 

• Starting Wage: $93,000 - $120,000 + bonus
• Employment Type: Year Round
• Shift Type: Full Time
• Minimum Age: At least 18 years of age
• Housing Availability: No

Job Responsibilities:

Revenue Strategy & Performance

• Support the implementation of multiyear growth plans for Lift Ticket Revenue
• Manage weekly and seasonal lift ticket revenue tracking across channels
• Monitor KPIs; identify trends and recommend optimizations

Product Development

• Lead the implementation of pricing strategies for lift tickets
• Support the development of new lift ticket products 

Promotional Program Coordination

• Support the centralization of best practices coming from resort/regional programs
• Expand successful pilots to new locations

Digital Optimization & Conversion Support

• Collaborate with Digital teams to implement lift ticket conversion enhancements

Guest & Industry Insights

• Analyze guest behavior and feedback
• Stay current on competitive and industry trends; surface insights to the Director

Cross-Functional Collaboration

• Lead cross-functional teams to design, develop, implement and optimize new product and promotional strategies

Job Requirements:

• 5+ years in P&L management or product marketing, preferably in hospitality or travel industries
• Strong analytical skills with experience in performance dashboards and reporting tools
• Proven ability to manage cross-functional projects and drive operational execution
• Excellent communication and stakeholder management skills
• Passion for outdoor recreation and guest-centric innovation

The expected Total Compensation for this role is $93,000 - $120,000 + bonus. Individual compensation decisions are based on a variety of factors.
 

Job Benefits

• Ski/Mountain Perks! Free passes for employees, employee discounted lift tickets for friends and family AND free ski lessons
• MORE employee discounts on lodging, food, gear, and mountain shuttles
• 401(k) Retirement Plan
• Employee Assistance Program
• Excellent training and professional development

Full Time roles are eligible for the above, plus:

• Health Insurance; Medical Insurance, Dental Insurance, and Vision Insurance plans (for eligible seasonal employees after working 500 hours)
• Free ski passes for dependents
• Critical Illness and Accident plans

Vail Resorts offers a ‘Hybrid’ work environment for Broomfield-based roles where employees must live within 50 miles of the Broomfield office and work on-site Tuesday, Wednesday, Thursday and have flexibility to work off-site on Mondays and Fridays.

Please note that the ability to work in person or off-site, and the particulars related to such work, are subject to change at any time; and, accordingly, the Company reserves the right to change its policies and/or require in-person/in-office work or off-site work at any time in its sole discretion. 

In completing this application, and when submitting related documentation, applicants may redact information that identifies their age, date of birth, and/or dates of attendance at or graduation from an educational institution. 

We follow all federal, state, and local laws including restrictions on child/minor labor. Minors hired into this position will not be asked or permitted to engage in any activities restricted to adult workers.

Vail Resorts is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or any other status protected by applicable law.

Requisition ID  511862
Reference Date: 09/30/2025 
Job Code Function: Marketing