Marketing Analytics Analyst - Strategic Pricing & Special Projects

Our mission is to create the Experience of a Lifetime for our employees, so they can, in turn, create the Experience of a Lifetime for our guests. We own and operate the most renowned destination resorts in the world as well as regional and local ski areas outside major cities, and connect them all through one unrivaled network. We are looking for ambitious leaders, innovators and creators to join our talented team. If you’re ready to pursue your fullest potential, we want to get to know you!

Candidates for year-round positions are reviewed on a rolling basis. Applications will be accepted up to 90 days after the posting date, or until the position is filled (whichever is first).

Job Summary:

The Strategic Pricing Analyst owns and manages the existing tactical pricing infrastructure for Lift, Season Pass (Epic Pass), and ancillary service (e.g. Ski School) products! This role will support cross-functional initiatives including: managing live pricing decks, pricing inputs, pricing changes, and website pricing uploads, pricing research, revenue forecasting/modeling, reporting, competitive intelligence, go-to market plans, price testing, and the analysis and implementation of new strategic programs and products. The Strategic Pricing Analyst should have a proven track record as a high potential candidate by demonstrating: drive, ambition, business acumen, and emotional intelligence!

This role sits on the Strategic Pricing team, which has ownership of analysis, insights, and strategy for key pricing decisions including lift ticket and season pass products. In this role, you will be required to analyze and manage large data sets and provide insights with actionable and concise recommendations. You will also be expected to demonstrate learning agility and the drive to take on new topics or projects. The Pricing team is part of the larger Marketing Analytics organization, which has a mission to use Vail Resorts’ proprietary guest data to generate measurable insights that unlock value for the business. The Marketing Analytics organization advises insight-driven strategic decision-making across the entire enterprise.

Job Specifications: 

• Outlet: Corporate
• Shift & Schedule Availability: Full Time / Year Round
• The budgeted range starts at $55,000 - $74,930. Actual pay will be adjusted based on experience
• Other Specifics: Hybrid

Job Responsibilities:

• Own and handle tactical pricing operations related to the product and pricing infrastructure across all Lift and Season Pass products.
• Help build solutions that allow pricing input and change processes to be more automated, dynamic, and efficient.
• Drive improvements in competitive intelligence and reporting.
• Advise key partners of pricing dynamics and key performance indicators throughout the ski season.
• Develop and distribute periodic reporting including price performance, price/mix analysis, benchmarking, and other information that provides context related to pricing strategies and tactics.
• Support the development of pricing recommendations, provide and present analysis and insights that drive pricing approvals, and implement pricing strategies that support key business objectives across lift ticket and season pass lines of business for specific resorts.
• Implement pricing tests to assess revenue opportunities, supervise performance, and recommend long term actions based on results.
• Work closely with Analytics, Resort Marketing, Product, Mountain Operations, Finance, and other business stakeholders to: develop and conduct appropriate analytics, add precision to existing methodologies, and develop metrics that are key to enabling pricing optimization.

Job Requirements:

• Some experience with Tableau and SQL, but strong MS Excel experience preferred (index/match, sumifs, pivot tables, and handling large complex data sets). Validated experience in driving measurable recommendations and decisions based upon insights derived from data.
• Strong project management and organization skills are crucial. Should possess to ability to prioritize multiple projects simultaneously and coordinate across multiple functions within an organization.
• Attention to detail and extreme accuracy working with large datasets, experience developing tools for streamlined analysis, and crafting output that succinctly summarize sophisticated concepts.
• Validated strength in written and verbal communication, adjusting message to audience. Excellent interpersonal and relationship management skills, with the ability to communicate effectively at all levels of the organization.

Preferred:

• Highly proficient/advanced skills within MS Office (Excel, Outlook, PowerPoint, Word). Experience building pages and presenting results, recommendations, and insights to leadership, is a plus
• Familiarity with other data processing programs, notably Alteryx, is a plus.
• 2-4 years previous experience in analytics, consulting, financial planning, revenue management, or other similar field

The expected Total Compensation for this role is $55,000 - $74,930. Individual compensation decisions are based on a variety of factors.
 

Job Benefits

• Ski/Mountain Perks! Free passes for employees, employee discounted lift tickets for friends and family AND free ski lessons
• MORE employee discounts on lodging, food, gear, and mountain shuttles
• 401(k) Retirement Plan
• Employee Assistance Program
• Excellent training and professional development

Full Time roles are eligible for the above, plus:

• Health Insurance; Medical Insurance, Dental Insurance, and Vision Insurance plans (for eligible seasonal employees after working 500 hours)
• Free ski passes for dependents
• Critical Illness and Accident plans

Vail Resorts offers a ‘Hybrid’ work environment for Broomfield-based roles where employees must live within 50 miles of the Broomfield office and work on-site Tuesday, Wednesday, Thursday and have flexibility to work off-site on Mondays and Fridays.

Please note that the ability to work in person or off-site, and the particulars related to such work, are subject to change at any time; and, accordingly, the Company reserves the right to change its policies and/or require in-person/in-office work or off-site work at any time in its sole discretion. 

Vail Resorts is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or any other status protected by applicable law.

Requisition ID  504362
Reference Date: 08/20/2024 
Job Code Function: Marketing  
Job Type: [[JobType]]