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Product Owner- Mobile Apps and Guest Experience

Date:  Feb 15, 2021

Broomfield, CO, US

Company:  Vail Resorts
Shift Type:  Year Round

Reach Your Peak at Vail Resorts.  As a community of adventurers and discoverers, Vail Resorts delivers an experience of a lifetime to our guests and our employees. Our team is made whole by the brave, passionate individuals who ambitiously push boundaries and challenge the status quo. Whether you’re looking for seasonal work or the career of a lifetime, join us today to reach your peak. 


Job Summary

Vail Resorts is hiring a Product Owner to bring Vail Resorts digital products and features to market. As the Product Owner of Mobile Apps and Guest Experience, you will be responsible for the vision, strategy, roadmap, planning, execution and reporting of our guest-facing experiential products including the EpicMix iOS and Android Apps and Emma digital chat bot assistant. We are looking for a digital thought leader that has a strong grasp on best-in-class design, digital trends and the competitive landscape to inform an innovative and guest-centric product vision. You should have an understanding of human factors and user experience design principles, conversational UI, artificial intelligence, machine learning, natural language processing, be able to leverage data to build business cases, and have a strong understanding of digital technologies to design, prototype, test, and bring digital products to market.

Attention to detail and an eye for quality, along with the ability to grasp and translate technical capabilities into benefits is crucial.  In your role as the Product Owner, you will be the expert in the Vail Resorts guest, how they engage and the factors that drive higher usage and engagement.  You’ll collaborate closely with product, design, communications, engineering and analytics teams to build a strategy for optimizing and evolving digital products. This knowledge will translate into innovative product recommendations that inform the overall Vail Resorts digital roadmap. If you’re creative, collaborative, not willing to accept the status quo and excited about removing friction to deliver a scalable and seamless digital experience for our guests that drives business results, this is the role for you.


Job Responsibilities

  • Market intelligence and guest insights– Keep a pulse on market and product trends and engage directly with guests.  Monitor and report the guest’s satisfaction and experience with the product, as well noting points of improvement that will enhance the guest’s satisfaction and experience in the future.
  • Be the expert on your guests, how they engage and their usage behavior; be the expert on your competition and drive innovative ideas in the ski and broader travel industry. Bring audience insights and empathy to product discussions.
  • Product vision and roadmap ownership - Drive research plans to derive guest and stakeholder insights, define and validate the product roadmap. Active participation in the product’s specifications for user experience purposes, assistance in product milestones, and product priorities.
  • Development and execution- Define the user experience for strategic capital initiatives that impact our digital touchpoints, specifically our app and chat bot. Develop user scenarios to ensure the functionality meets the needs of our target audience.
  • Vendor/3rd party management- Create strong relationships with our Technology partners to set priorities, collaborate on shared goals and influence their product roadmap.
  • Business acumen - Partner with internal stakeholders to understand their brand and operational requirements, as well as upstream and downstream impacts and dependencies. Ensure the product features are solving business needs.
  • Analysis and insights - Define and monitor KPIs and report on the success to stakeholders. Identify optimization opportunities to continuously improve functionality and drive growth strategies.
  • Internal enablement – Communicate the value proposition of the products to the internal support teams and develop training tools that support the marketing of your products. Own the communication and training of any stakeholders groups that will be impacted or benefit from the new feature.


Job Requirements

  • Minimum 2-3 years product and product ownership with experience communicating to a wide variety of audiences.
  • Passion for the mobile channel and prior focus on mobile-specific experiences
  • Strong leadership – naturally collaborative, courageous, and thrives in ambiguity. S/he must be a change agent and is motivated by always challenging the status quo.
  • Able to communicate the essence of a product and the value it creates.
  • Experience doing user research, including industry, customer, stakeholder, and competition.
  • Experience developing a product roadmap and contributing to business cases to gain alignment and funding for enhancements and optimizations.
  • Experience managing vendors/3rd party development
  • Able to collaborate and get into the details working with engineers, designers and product managers to tell compelling stories and bring new products to market.
  • Willingness to roll up your sleeves and tackle something hands-on.
  • A passion for delivering an exceptional guest experience through new technologies.
  • Four-year college degree required. Emphasis in marketing, business preferred.



The budgeted range starts at $58,000-$81,450. + annual bonus.  Actual pay will be adjusted based on experience.

The perks include a free ski pass, and a set of benefits including... 

  • Medical, Dental, Vision insurance, and a 401(k) retirement plan  
  • Hourly employees are generally eligible for accrued Paid Time Off (PTO), Extra Time Off (ETO) and Sick Time.  Salaried employees are generally eligible for Flexible Time Off (FTO) 
  • Paid Parental Leave for eligible mothers and fathers  
  • Healthcare & Dependent Care Flexible Spending Accounts  
  • Life, AD&D, and disability insurance 


We offer a variety of career opportunities at our world-class resorts and corporate headquarters near Boulder, Colorado in fields like Finance & Accounting, Human Resources, Information Technology, Legal, Public Affairs & Sustainability, Marketing, Sales & Communications and more. Our corporate team shares both a passion for the outdoors and a drive to re-imagine the mountain resort experience around the world. Learn more at www.vailresortscareers.com

Vail Resorts is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or any other status protected by applicable law.

Requisition ID 286949

Nearest Major Market: Denver